Now viewing: insert-in mold decorating

Cynthia Schulte
By Cynthia Schulte
Thursday, October 20, 2011 - 10:46

Insert in-mold decorating The ideal strategy for decorating high-wear applications is Insert In-mold Decorating (IMD).  The process offers unmatched durability, design flexibility and allows complex 3-D parts to be decorated with ease.

The process begins by printing on the back of the overlay with a logo, text or graphic.  Then the overlay is formed and fabricated into the exact three-dimensional shape of the part. Finally, the insert is mounted in a mold and plastic is injected behind the film, completing the component.

Because the graphics are printed on the back of the overlay, the ink is protected from wear or damage, making this an excellent process for parts subjected to severe environmental conditions. Applications requiring unique design or decoration including selective back­lighting and forming smooth complex surfaces are also ideal candidates for the IMD process.